Ayana Wildgoose is the visionary behind Better Gut Feeling, a woman-owned, Black-owned wellness company rooted in the belief that true healing begins in the gut. With a passion for holistic health and community care, Ayana created Better Gut Feeling to make natural, nourishing products accessible, delicious, and impactful.

What began with small-batch, wild-crafted Grenadian seamoss gel has grown into a trusted wellness brand committed to both quality and integrity. Under Ayana’s leadership, Better Gut Feeling continues to expand its offerings to include herbal formulations, enzymes, protein powders, and individualized gut-healing strategy plans—all designed to support long-term vitality.

Ayana’s values are woven into every aspect of the company: a dedication to community wellness, reinvestment into the neighborhoods that raised her, and providing healing services that uplift both body and spirit. With the recent addition of a well respected naturopathic doctor to the team, Better Gut Feeling is proud to offer even more science-backed, holistic solutions for the journey toward better health.

Through Ayana’s vision, Better Gut Feeling stands not just as a wellness company, but as a movement—empowering individuals and communities to reclaim their health, naturally.